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the Italian Serie A takes its first steps in the metaverse

Since it was launched with the kick that Meta gave it, more companies have joined to have their space in the metaverse. It will also be a place


Since it was launched with the kick that Meta gave it, more companies have joined to have their space in the . It will also be a place where football is

The A series draws audiences from around the world, but the way fans can watch matches is changing as Italy’s top division of soccer enters the metaverse.

The clash of league leaders AC with Fiorentina on Sunday at the famous stadium will be the first football game to be broadcast where fans from Africa and the can watch from the “living room of the Series A in the metaverse of “.

Metaverse is a broad term. It generally refers to shared virtual world environments that people can access over the . The term can refer to digital spaces made more realistic through the use of (VR) or (AR).

During the match in Milan, where the leaders continue their quest for a first Serie A title since 2011, users will be able to interact with the various features present in the game room.

“We chose to be the first to broadcast a football match on the Metaverse because we believe that the frontier of technological innovation is extremely important for a modern league like Serie A,” said Serie A CEO, Luigi De Servant.

“The Middle East and North Africa (MENA) represents a strategic area for us due to the dominant presence of Z and the particular receptivity to new developments.”

The league emphasized that this is just the beginning of a collaboration with the technology firm ConsenSys and video game platform The Nemesisas they enter the rapidly changing digital world, Reuters reported.